Mats Lind Photography

Mats Lind is a commercial photographer based in Jämtland. He helps us to see the nature through his camera lens.

“Having grown up with both analogue and digital technology has given me a greater insight into the creation and what lies behind an eye-catching image. I love traveling the world with a bag full of assignments, and I am very humble that these assignments have taken me all around our globe. Almost all of my assignments are commercial, sometimes meticulously upset, sometimes with a little more frizzy slacks. But to get the absolute best out of me and my skills, you have to dare to set me free, preferably with a rigid and crystal clear visual destination. This allows me to construe the surroundings, to let me find the path to the definitive catch. In other words, to do what I´m suposed to do. I´m the worlds best at being me, I'm not so good at trying to be who you want me to be. Whether it's a enthraling portrait, a wast car scene or a crisp interior image, I work best with loose rains, preferably with the general human presence as downscaled as possible. But please, don’t be afraid of putting me in a room with people!"

- Mats Lind